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Online And Social Media Marketing
A module on Online and Social Media Marketing aims to provide students with an understanding of the principles and practices of marketing in the digital age, specifically in the context of online and social media platforms. The module typically covers digital marketing strategies, online advertising, social media marketing, e-commerce, web analytics, and digital marketing measurement and metrics. Through the completion of this module, students will learn to develop and implement effective online and social media marketing campaigns that can help businesses reach and engage with their target audiences in the digital space.
Digital Marketing Tools
Self-paced pre-recorded learning content on this topic.
Understanding Macro Environment In Digital Marketing Context
Self-paced pre-recorded learning content on this topic.
Engaging Customers in Digital Marketing
Self-paced pre-recorded learning content on this topic.
Understanding E-Commerce Infrastructure Elements
Self-paced pre-recorded learning content on this topic.
Digital Marketing Technologies
Self-paced pre-recorded learning content on this topic.
Integration Of Digital & Offline Marketing Concepts & Applications
Self-paced pre-recorded learning content on this topic.
Managing Customer Interactions in Digital Marketing
Self-paced pre-recorded learning content on this topic.
Building Consumer Brand Relationship
Self-paced pre-recorded learning content on this topic.
Understanding E-commerce Models and Sales Automation
Self-paced pre-recorded learning content on this topic.
Understanding Marketing Data
Self-paced pre-recorded learning content on this topic.
Digital Promotion Dimensions And Strategies
Self-paced pre-recorded learning content on this topic.
Understanding The Digital Marketing And Communication Platforms
Self-paced pre-recorded learning content on this topic.
Interactive Digital Marketing
Self-paced pre-recorded learning content on this topic.
Dynamics of a Digital Marketing Environment
Self-paced pre-recorded learning content on this topic.